Andrè Vermeulen The Digital Tightrope We’ve all seen it. The slick dashboards, the promises of data-driven insights, the AI-powered platforms that can transcribe sessions, analyse sentiment, and even suggest powerful questions. The allure... Coaching Ethics
Andrè Vermeulen Beyond the Boom There has never been a more exciting—or more daunting—time to be in our profession. We are in the middle of an unprecedented global expansion. The industry is projected to be worth over $5.3 billion i... Coaching Ethics Mentoring
Andrè Vermeulen The Gold Standard: Why the ICF Code of Ethics is Your North Star in Coaching In the rapidly growing world of professional coaching, clarity and trust are paramount. How can clients be sure they are receiving a professional service? How can coaches ensure they are upholding the... Coaching Ethics